Sogand Nobahar is a poliedrico character, as a creative director and consultant, she explores the world of contemporary design across various fields, from physical to digital jewelry. With skills in graphic design, photography, 3D modeling, and animation, she brings a fresh, creative approach to every project she handle.

Not one but three brands are her activities – one, Nobahar Design, making waves in the physical design and jewelry space, another, Orbyline, is into the digital fashion and jewelry scene with a close friend, and the third one revolving around the enjoyment of a good Italian wine, supporting her partner, a wine producer.

These aren’t just side gigs; they’re her real-life passion projects.

Nobahar comes from Iran, where she graduated BSc in Industrial Design, Design Faculty in Tehran (Iran), then trained at Politecnico Di Milano, Jewelry Design Advanced Course (Italy) and obtain her MA degree in Jewellery Engineering at Politecnico di Torino (Italy). She also gets on her permanent professional training at VORN Academy for digital skills.

As a jewelry designer, she participated in more than 45 exhibitions regarding design and jewellery since 2017 in Italy and international venues.

We are all unique in our way with the life we live and the stories we tell. These stories must be heard because they have the power to inspire others. That is the intention behind Nobahar Design Milano. Every design piece is unconventional and created to tell a compelling story because, as human beings, we can connect better in this way.

Nobahar Design Milano tells the story of traditional and modern values coming together from living in Italy and Iran. It combines my background in art, my education in Industrial and Jewelry Design.

The brand was founded in 2017 to express the experiences of a life lived in this chaotic world. The kind of world that stops us from going beyond the ordinary. The kind of world that emphasizes sticking to conventional ways of living. Nobahar Design Milano explores this world to learn and experience more of life. Some say it is unconventional. However, that is Nobahar Design’s way of connecting and inspiring people to live life to the fullest.

As Nassim Nicholas Taleb said: “I want to live happily in a world I don’t understand.”

Is it unconventional? Well, I say, let it be as unconventional as it is!